SEO Marketing

Search engine optimisation

Search Engine Optimisation (SEO) for small business

It’s important that your small business ranks well on Google. So, here’s a walk-through to optimising your site for search engines.

Keywords

Identify highly targeted keywords, keeping in mind your business, marketplace and competition.

Market research

Environmental and competitor analysis, industry trends, market share and expert insights.

Technical review

Website reviewed for errors and technical optimisation works by expert SEO professionals.

Marketing

Create a Marketing Plan that sets out clearly defined goals, actions and indicators. Consider the 4 P’s.

Optimisation

Commence technical optimisation and content marketing strategies to boost search engine rank position.

Reporting

Action. Monitor. Review. Repeat. Over time, your domain authority and backlinks should increase.
Search Engine Optimisation (SEO) is the process of affecting the visibility or ranking of a webpage in the free or organic search result. The significance of this means more traffic to your website and more potential customers.
Why is it important to rank high in search results? Page 1 results get 92% of all search traffic. On page 1, position 1 captures 33% of traffic, position 2 captures 17% and so on, with position 10 capturing only 2%.

What's our promise?

If you’re a local business, we promise to optimise your Google My Business map listing to increase your visibility. We’ll work to ensure you rank on page 1 of Google for your chosen keywords.

google search results
“Orion took our business from page 2 to page 1 in 3 months across our top keywords. We also now feature in the top 1-3 positions for several keywords.”

- Sydney Business

Get a free SEO audit

It’s important you have high ranking keywords. Start here with your free SEO audit.

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